By Recommendation Only - About the Author

Johanna Kaestner


Her interest in wedding and event planning, and knowledge of how difficult and time-consuming it is to find the perfect vendor led author Johanna Kaestner to leave her home economics teaching career to research the party and wedding industry. By Recommendation Only, a series of party and wedding guides covering the Greater Bay Area in three regional editions, is the result of her efforts to facilitate the decision-making process when planning a wedding or special event. With ever-increasing sales, the series continues to bring immediate and enthusiastic response from the business world and public alike. (See the media reviews and testimonials below!)

Johanna founded Adobe Creek Publishing of Palo Alto in 1990 and published the first edition of By Recommendation Only , covering businesses on the Southern Peninsula. Since then she has published a guide covering San Francisco, Marin and the Central Peninsula, another covering the Greater East Bay, and continues to update each edition on a timely basis.

The author's insight, commitment, personal drive, and journalistic ethics are not often found in today's media. Her writing is honest, clear, and to the point. She incorporates thousands of hours of research, personal interviews, and critiques from clients and peers into the quick reference guide that makes event planning easy. Her intimate knowledge of the industry has contributed to her expertise as a wedding and event resource consultant, a service which she also offers.

Johanna and her family live in Palo Alto. You can reach her by e-mail at ByRec@aol.com.


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Reviews and testimonials

Here is what enthusiastic users have to say:

"Thank you for your wonderful book ... it made my daughter's wedding a great success!"

"Many thanks to you for your wedding guide. It became my bible in arranging my daughter's wedding!"

"I used your book a lot! It was an invaluable reference!"

"Great, very professional - a must for every special occasion!"

"I have purchased your guides for my husbands secretary who plans company events and I think they are terrific!"

The guides also received high acclaim in the local media:

"A Resource Guide for Those Very Special Events" - San Francisco Chronicle

"... these two very, very useful books simply titled By Recommendation Only ... I think these are very, very attractively done, lots of detailed information ... I can't wait to see [the East Bay edition]." - Narsai David, KCBS

"By Recommendation Only is the consummate local wedding and event guide, a book that all but takes you by the hand and introduces you to reputable local businesses." - Palo Alto Weekly

"Johanna Kaestner's new book By Recommendation Only saves precious time for those planning a wedding on the Peninsula."- Los Altos Town Crier

"Palo Altan Johanna Kaestner's By Recommendation Only - Party and Wedding Guide to the Southern Peninsula is a time-saving must for any wedding planner." - Cupertino Courier

"Johanna Kaestner's new book By Recommendation Only ... itself comes highly recommended." - Peninsula Times Tribune

"Published ... by Johanna Kaestner, [By Recommendation Only ] is the only complete guide for wedding services on the Peninsula." - The Country Almanac


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